A Global Situational Review

A presentation of research from A.T. Kearney and Bookrepublic about the differential rate of ebook takeup in key markets around the globe: including device penetration, development of the local ebook infrastructure, and the roles of the global players.


Giovanni Bonfanti
Principal, A.T. Kearney

Giovanni Bonfanti has been working for A.T. Kearney since 1998 and is a Principal in the Milan office.

Overall, he has 15 years of professional experience with international organizations from several industries, such as retail and consumer goods. He is an expert in the publishing sector, with a focus on innovation and operations issues. He has deep expertise across different functional practices: innovation, supply chain, restructuring and organizational design among others.

Marco Ferrario
Founder, Bookrepublic

Marco Ferrario spent 16 years at Mondadori as an executive in charge of computer publishing, new media and some book publishing houses owned by the group. In 2008 Marco started up bookrepublic, the largest independent ebookstore in Italy with 40,000 books and a multilanguage native digital imprint.