ePublishing Isn’t Free
Developed by David Wilk, Booktrix
Presented by Mike Shatzkin, The Idea Logical Company
Whether you are a traditional book publisher, an agent looking at digital publishing as an opportunity, a start up publisher or entrepreneur, or an author faced with the choice and option of publishing your own books, it is critical to know what is involved in digital publishing. Not only the steps, as they are different from or the same as the steps in print publishing have been, but the overall ecosystem that surrounds and supports digital publishing.
Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. In his nearly 50 years in publishing, he has played almost all the roles: bookseller, author, agent, production director, sales and marketing director, and, for the past 30 years, consultant. His insights about how the industry functions and how it accommodates digital change form the basis of all of the company’s consulting efforts.
David Wilk has broad experience in book publishing, sales, distribution, marketing and digital technologies. He operates Creative Management Partners, providing content creators and owners with a range of publishing services, including editorial, print and digital production, sales and marketing strategies, website development and consulting services. Websites include booktrix.com, livewriters.com, writerscast.com, prospectapress.com.
