Publishers Launch: Children’s Books at Digital Book World In January 2012
For the first time, we present a full-day US conference just for children’s publishers, addressing the special digital opportunities and challenges they face as ereading tablets take off. Publishers Launch DBW: Children’s Publishing Goes Digital opens the week of activity around Digital Book World 2012, on Monday, January 23, the day before the big DBW Conference (programmed by Publishers Launch Conferences) starts.
The takeoff of tablets and the proliferation of smart phones are igniting opportunities for digital children’s books — interactive ebooks, apps, learning products and online communities — that are vastly different from both the maturing adult ebook market and traditional children’s board books and chapter books. A flood of new entrants is reinventing — and supplementing — children’s publishing, from classic illustrated story books through to middle grade and YA. Children’s Publishing Goes Digital looks closely at this disruption and how the marketplace for children’s content will change in the coming year, and what publishers need to know about this new continuum of content, games, animation and interactivity.