Marketing + Publishing Services Conference & Expo

Publishers Launch is teaming up again with Digital Book World to produce a unique one-day convention on September 26 in New York City. This solutions-driven event is really two shows in one, enabling strategists and operators in key publishing functions to learn best practices from and get direct access to leading experts and solutions providers — the right people with the tools and expertise to address publishers’ most immediate pain points.

The full-day Marketing Conference builds on DBW’s marketing show from 2012 with additional programming expertise from Publishers Launch and will be the first event for book marketers that presents a comprehensive strategy for marketing in a digital world. Developed in conjunction with Peter McCarthy, a digital marketer formerly at Random House and Penguin and one of the industry’s leading experts on marketing strategy and innovation in the digital age, we’ll present a clear and comprehensive blueprint for effective — and replicable — marketing in the 21st century.

Meanwhile, on the second floor of our space in Manhattan’s Metropolitan Pavilion, we will run our Publishing Services Expo, with three separate two-and-a-half-hour targeted tracks focused on:

– Editorial and Production
– Digital Asset Managmenet and Distribution
– Rights and Royalties

These targeted shows combine programming that highlights how peers have used new solutions to improve their processes with a round of “speed-dating” with a variety of selected vendors and topic area experts to help you understand and efficiently evaluate some of the leading service options in your field. These shows build on our successful eBooks for Everyone Else shows and last summer’s groundbreaking Publishers Launch show on cloud-based publishing services.

The Publishing Services ticket is super-affordable — discounted right now to just $79, so all the right people in the affected departments can attend — and the full-day Marketing Conference is a great value as well, also available now at limited-supply early pricing. See all the registration options on our dedicated site.

We’re delighted to be working with our Digital Book World colleagues on another practical, focused event that addresses multiple segments of the publishing community. We hope to see you there.

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